TikTok Effect House

Social media is at the heart of what we do here at Golden Wolf. In fact, when we’re not working on client projects, we’re creating our own content to post across our social media channels.

So when one of our favourite platforms, TikTok, asked us to help them promote their new Effect House product, aimed at helping designers and creators develop eye-popping filters and effects for the platform, we were more than happy to oblige.

Alongside our partners at Psyop we teamed up with Bluedog to deliver a complete package of deliverables, from focus group insights and strategy to design and execution.

Working directly with the team at TikTok, the campaign culminated in a 30 second hero film directed by Golden Wolf CD Stefan Falconer, giving audiences an insight into the power and diversity of the tools Effects House offers, through a cacophony of styles and transitions.