Tiktok
Tiktok Effect House
Overview
Social media is at the heart of what we do here at Golden Wolf. In fact, when we’re not working on client projects, we’re often creating our own content to post across our social media channels.
So when one of our favourite platforms, TikTok, asked us to help them promote their new Effect House product, we were more than happy to oblige. Effect House is a powerful tool designed to help creators develop eye-popping filters and AR effects, and we wanted to show exactly what it's capable of.
Alongside our partners at Psyop we teamed up with Bluedog to deliver a full strategic package, from focus group insights to final design and execution.
Working directly with the TikTok team, the campaign culminated in a 30-second hero film directed by our Creative Director, Stefan Falconer, giving audiences an insight into the power and diversity of the tools Effects House offers, through a cacophony of styles and seamless live-action transitions.
Awards & Recognition
Finalist at AEAF Online Festival 2022
