Golden Wolf

Mind Haze

Firestone

Mind Haze

Mixed Media3D AnimationBrandingFood & Beverage

Overview

“Behold! The World of Mind Haze!...”

Come with us on a cosmic journey of the mind as we wander through the world of Mind Haze! Working directly with Firestone Walker Brewing Company, we've crafted a 360° campaign inviting IPA drinkers to elevate their perceptions and transcend to new realms of flavor.

From the hazy 'Brain Melter' to the juicy 'Cosmic Crusher,' we showcase each of Mind Haze's euphoric new IPAs using a blend of 3D animation and mixed-media storytelling. We directed and produced the entire creative package, guiding the next generation of craft beer enthusiasts through a mind-bending journey of the senses!

Awards & Recognition

Finalist for Commercial Animation at AEAF Festival 2024

Design

Development

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