KFC
Good Luck on the 25th - Seasonal Campaign
Overview
The holidays mean different things to different people, but there's one thing we can all agree on, whatever can go wrong, will go wrong!
We teamed up with our friends at Stink Films and Mother London to create this award-winning campaign, reminding the UK that whatever chaos unfolds on the 25th, KFC has your back until then.
Packed with our signature high-velocity 2D animation, the spots capture those frantic, "last-minute" holiday moments with irreverent character design and snappy transitions. By leaning into the humour of seasonal stress, we created a relatable, fast-paced series that stood out during the crowded Christmas broadcast window.
Awards & Recognition
Silver Winner for The Snackable Content Awards 2020
Winner for Commercial Campaign at The Motion Awards 2020
Nominated at Shots Awards The Americas 2020
Silver medal for Best TV Campaign under 30 seconds at The Circle Awards 2020
Bronze Winner for Best 2D Animation at The British Arrows 2020
Nominated for Best Commission Film at Manchester Animation Awards 2019
